ICC Cricket World Cup Trophy Tour

2018 | India | 4 Cities | 100,000+ Eyeballs

The ICC Cricket World Cup Trophy Tour brought the World Cup experience closer to fans across 4 Indian cities. The tour created high-impact public and community engagements, with cricket icons VVS Laxman and Unmukt Chand adding to the experience and helping generate over 100,000 eyeballs across the activation.